Research

In general, my research agenda focuses on agricultural sustainability issue in the food system. I believe that my work should not be determined by a fixed set of methods, but by the questions that are relevant and interesting to me and my stakeholders.

Peer-Reviewed Publications

  • Consumer Preference

    1. Van Asselt, J., Y. Nian, M. Soh, Z. Gao, and S. Morgan. 2022. Do Plastic Warning Labels Reduce Consumers’ Willingness to Pay for Plastic Egg Packaging? – Evidence from a choice experiment. Ecological Economics 198:107460. [Link]

    2. Liu, R., J. Wang, F. Liang, Y. Nian, and H. Ma. 2022. What Can We Learn from the Interactions of Food Traceable Attributes? A Case Study of Fuji Apple Products in China. Applied Economics 2022:1-21. [Link]

    3. Nian, Y., Z. Gao, and R. Zhao. 2023. Are People’s Daily Life Habits Consistent with Their Preference for Food Sustainability Labels? Agribusiness: An International Journal 2023. [Link].

  • Technology Adoption

    1. Nian, Y., Q. Huang, K. Kovacs, C. Henry, and J. Krutz. 2020. Water Management Practices: Use Patterns, Related Factors, and Correlations with Irrigated Acres. Water Resources Research 56(3):e2019WR025360 [Link]

    2. Nian, Y.,, R. Zhao, S. Tian, X. Zhao, and Z. Gao. 2022. An Economic Analysis of Grafted Organic Tomato Production in High Tunnels. HortTechnology 32(5):459-470. [Link]

  • China Agricultural Economics

    1. Liu, R., Z. Gao, Y. Nian, and H. Ma. 2020. Does Social Relation or Economic Interest Affect the Choice Behavior of Land Lease Agreement in China? Evidence from the Largest Wheat Producing Henan Province. Sustainability 2020(12):4279. [Link]

Peer-Reviewed Proceedings

  1. Nian, Y., Z. Gao, and X. Zhao. 2021. Developing an Economic Decision-Support Tool for Growers’ Adoption of Vegetable Grafting Production in the United States. Acta Horticlturae 2021:1302 [Link]

Working Papers

  1. Wang, E., Z. Gao, and Y. Nian. Perception of Food Fraud and Preferences for Authenticity Test in the Chinese Online Food Market. Under Review.

  2. Nian, Y., Z. Gao, R. Nayga, J. Van Asselt, and Y. Zhao. Will Stated Attribute Non-Attendance Questions Introduce Bias to Respondents’ Behaviors in Choice Experiments? Ready to submit to a journal.

  3. Van Asselt, J., Y. Nian, and K. Grogan. Do Fertilizer Subsidies Improve Soil Quality: Myopic vs. Dynamic Analysis of Smallholders Farmers in Ghana. Manuscript under preparation.

Work in Progress

  1. Nian, Y., Z. Gao, K. Morgan, C. Moss, and X. Zhao. Intra- and Inter- Temporal Risks in Specialty Crop Producers’ Technology Adoption.

  2. Nian, Y., Z. Gao, K. Morgan, C. Moss, and X. Zhao. The Role of Reference Points in Specialty Producers’ Technology Adoption Under Risks.

  3. Nian, Y., Z. Gao, K. Morgan, C. Moss, and X. Zhao. Crop Insurance, Cost-Sharing Programs, and Growers’ Adaption to Climate Change: An Agent-Based Model of Specialty Crop Growers’ Adoption of High Tunnels in Florida.

  4. Duan, D., A. Uddin, Y. Nian, L. Nguyen, and Z. Gao. Tracing the Trend in Consumer Preferences for Eco-Labeled Food: A Text-Mining and Topic-Modeling Approach.

  5. Nian, Y., M. Mattia, F. Gmitter, Z. Gao, and J. Chen. The Impact of Health Claims on Consumers’ Willingness-to-Pay for Food Products: Does the Format Matter?

  6. Nian, Y., J. Cruz, J. Van Asselt, S. Morgan, and Z. Gao. Does Date Label Matter for Aquaculture Food Product Waste?